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- March 7 - During their 2024 Virtual Investor Presentation, Mattel announced they will soon be launching the Global Racers Cup, a cross-market storytelling series developed with Disney.[1]
- February 10 - Mattel unveiled the complete 2024 Mainline poster on the Disney Pixar Cars website.[2]
- February 2-4, 2024 - A life-size replica of Lightning McQueen made his "celebrity" appearance at NASCAR's Busch Light Clash, driving laps around the Los Angeles Memorial Coliseum.[3]
- December 27 - During an interview at the 2023 Porsche Rennsport Reunion Event, creative franchise director Jay Ward confirmed new Cars projects are in development.[4]